FROM JAMAICA TO JERSEY: THE JOURNEY OF JERK CULTURE
Jerk cooking carries a story that stretches far beyond the plate. It is a story of strength, heritage and Caribbean identity. Today, jerk dishes are loved throughout New Jersey, but their journey began long before a single grill started smoking in the tri-state area. At the New Jersey Jerk Festival, that journey is celebrated every year with food, music and community.
This is the story of how jerk culture traveled from Jamaica to Jersey — and how it became one of New Jersey’s favorite culinary celebrations.

The Journey of Jerk Culture
Jerk began in the mountains of Jamaica with the Maroons, African people who escaped plantations and built their own communities. To preserve and season their food, they used the ingredients around them: Scotch bonnet peppers, pimento berries, thyme, scallions and a distinctive smoking technique using pimento wood. These flavors created the bold, smoky and spicy taste known today as jerk.
As Caribbean families moved from island to island, jerk traveled with them. You could find jerk fish in the Bahamas, jerk shrimp from beach vendors, jerk pork along roadside grills and jerk vegetarian dishes in urban kitchens. Wherever Caribbean people went, jerk followed.

Why New Jersey Connected With Jerk Culture
New Jersey embraced jerk for two reasons: the flavor and the feeling that surrounds it.
Jerk has a bold heat, a rich smokiness and a taste that immediately stands out. But it also carries memories of family gatherings, outdoor cooking, island roots and cultural pride. New Jersey’s strong Caribbean and African American communities helped jerk grow into a statewide favorite.
You’ll find jerk at:
- Neighborhood cookouts
- Block parties
- Street fairs
- Pop-up food stalls
- Caribbean restaurants
- Cultural events
The love for jerk became more than a trend. It became part of New Jersey’s cultural rhythm.
Why Festivals Matter
Food connects people, and jerk connects them even more. It is a flavor that invites conversation, storytelling and celebration. Communities across New Jersey wanted a space where they could gather, enjoy authentic food, bring their families and feel the spirit of the Caribbean all around them.
A place where jerk wasn’t just eaten — it was celebrated.
That desire for togetherness sparked the beginning of what would become the New Jersey Jerk Festival.
The Beginning of the New Jersey Jerk Festival
In 2010, a simple community cookout celebrating jerk cuisine began attracting larger crowds each year. What started as a backyard gathering quickly outgrew small spaces, becoming an event people looked forward to annually.
By 2019, it officially became the New Jersey Jerk Festival, uniting food vendors, chefs, performers and families from across the tri-state area.
In 2020, the festival paused due to the COVID-19 pandemic. Like many cultural events, NJJF stepped back as health and safety came first, and the festival remained on hold through 2021 and 2022.

When it returned in 2023, the comeback was powerful. Attendance surged, vendors sold out early and the sense of community reminded everyone why this festival matters. Since then, NJJF has continued to grow, honoring its roots while building new traditions for the next generation.
What Jerk Represents at the New Jersey Jerk Festival
A Taste of Home
For many Caribbean families, jerk tastes like home — a reminder of childhood meals, family gatherings and island traditions.
A Celebration of Identity
Jerk cooking represents history, resilience and the creative spirit of the Caribbean.
A Community Experience
The festival brings together people of all backgrounds to enjoy food, music and culture in one shared space.
A Stage for Caribbean Chefs
Vendors showcase jerk chicken, jerk shrimp, jerk lobster, jerk goat and innovative new dishes that blend old traditions with modern flavor.
A Bridge Across Generations
Elders share cultural stories while younger generations experience the flavors and traditions that shaped their families.
How Jerk Continues to Evolve at NJJF
At the New Jersey Jerk Festival, jerk takes center stage in both classic and modern forms. Each year, the festival offers:
- Jerk chicken
- Jerk pork
- Jerk shrimp skewers
- Jerk lobster tail
- Jerk goat
- Jerk salmon
- Jerk vegetarian and vegan dishes
- Jerk tacos and pasta
- Creative fusion dishes from talented chefs
The variety attracts food lovers from all over the tri-state area.

Why People Love the New Jersey Jerk Festival
People come for the food, but they stay for the energy.
The festival blends family-friendly fun with Caribbean culture, making it one of New Jersey’s most anticipated cultural events. Guests can enjoy:
- Authentic Caribbean flavors
- Live reggae, soca and dancehall performances
- A marketplace of vendors and artisans
- Kids’ activities and family zones
- Community pride and cultural celebration
- A safe, welcoming environment for all ages
For many attendees, NJJF feels like a taste of home right here in New Jersey.
Jerk Culture Lives On in New Jersey
From its origins in Jamaica to the neighborhoods of New Jersey, jerk has carried stories, memories and traditions across borders. It remains a symbol of Caribbean pride and unity.
The New Jersey Jerk Festival continues that legacy by bringing communities together, supporting small businesses and celebrating the culture that makes jerk so much more than a seasoning.
Experience the Journey at NJ Jerk Festival 2026
Join us on Sunday, May 24, 2026, in Central New Jersey for a day filled with food, music and Caribbean pride. Taste the flavors that traveled from Jamaica to Jersey and experience one of the most vibrant cultural festivals in the state.
Stay updated at NJJerkFest.com.
